Complete Guide to Starting an Online Store in Pakistan (2025)

Want to start selling online in Pakistan? Whether you sell clothes, food, electronics, or anything else — this complete guide will walk you through everything.

Step 1: Decide What to Sell

Pick products that:

• →You can source easily
• →Have good profit margin (40%+)
• →Are not too heavy (delivery costs)
• →Have demand in Pakistan

Step 2: Get a Professional Website

You have 3 options:

• •Daraz - High competition, commission fees, no brand control
• •Facebook/Instagram only - Limited reach, no real store
• •Your own website - Best long-term option

Step 3: Payment Options for Pakistan

• ✓Cash on Delivery (most popular in Pakistan)
• ✓JazzCash / EasyPaisa
• ✓Bank transfer
• ✓WhatsApp confirmation then payment

Step 4: Delivery Setup

Popular delivery services in Pakistan:

• •TCS (most reliable)
• •Leopard Courier
• •M&P Courier
• •BlueEx
• •Local riders for same-city delivery

Step 5: Get Your First Customers

• ✓Run small Meta ads (PKR 5,000-10,000/month)
• ✓Post on Instagram daily
• ✓Get listed on Google Business
• ✓Get reviews from first customers
• ✓Offer discount to friends/family to seed reviews

Step 6: Scale Up

Once you have steady orders:

• ✓Add more products (we do this monthly)
• ✓Hire a packer/helper
• ✓Use Meta Pixel for better ads
• ✓Get more reviews
• ✓Expand to new cities

Devnix Studios Online Store Package

We build complete online stores starting at PKR 5,000 — including product catalog, WhatsApp ordering, payment options, and 3 months of management. Get your store live in 5-10 days.